Humor Turns E-Mail Viral

One effective viral marketing tool is the use of email on the Internet. The messages that you send on people contain promotion of your company regarding the product or services that you offer.

Sharpe Partners, an interactive marketing agency revealed on their study that 89% of American who uses internet share information to others through e-mail. This is good news for companies who use computers as their way to sell their products.

Aside from the above mentioned result of their study, it also show some interesting outcome on the content of those email. Most of the email contains gossip and other humorous materials.

The second most popular category is news, followed by healthcare and medical information, religious and spiritual material, games, business and personal finance information and sports/hobbies in that order. So it is easy to see that humor is the best content for your viral e-mail campaign.

To make sure that your email will go viral and will catch the interest of other people, you can include jokes and funny videos, cartoon and any other form of entertainment so that people will encourage passing it to others.

They are a lot more likely to hit the forward button and send your email to their friends and relatives if it is an "advertainment" rather than an advertisement.

One of these examples is when Disneyland forwards an email for about a million people with a picture taken at their park. It was the picture of Donald Duck resting flat in front of Cinderella Castle. The tile of it was "Bird Flu has hit Disneyland". It became viral and people buy the idea that was used by Disneyland to promote their park.

Almost all of the people who have a computer see the picture as well as the advertisement of Disneyland. It attracts the attention of millions of people since it is an "advertainment" rather than a plain advertisement.

Don't forget that people are fun loving in nature. If you will forward an email regarding your product, make sure that it will not bore them or even worse delete it on their inbox. Remember in order for you to catch their attention, it must contain something that can make them laugh, in that manner you will be insure that your email will go to other inbox not on their email junks.

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